Bottled Emotions

Bottled Emotions is a fundraising campaign promoting mental health by adopting the influence of art, scent, and emotional connection. Created as a campaign for the DAX Centre, which aims to celebrate self-expression and the therapeutic potential of creativity. Every creation supports mental health, turning personal reflection into powerful collective action. The fundraising event will be held in the DAX Centre that includes a perfume-making and art workshop, where visitors explore mental health through perfume and emotion-themed artworks (such as Joy, Anxiety, Sadness).

Project type

Made under RMIT University Branding Project

Deliverables

Brand identity Billboard & posters Social media

Year

2025

Role

Branding and Art Direction